Why Brand Narratives Matter in the Green Revolution A few years ago, electric vehicles were barely visible in the market,...
A great example of how an artistic medium, such as in Green Animation, is influencing right choices and evoking positive...
“A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to...
Animation Content Marketing is a transformative catalyst in revolutionizing brands' engagement with their audience.
Even as we speak, virtual influencers are signaling the early stages of a paradigm shift in our reality.
With the world moving fast, it is better to stay in vogue.
With awareness on a deeper level, the audience resonates and reciprocates, adapting to the future mindset
The digital landscape continues to evolve, and leveraging consumer data has now become not just an option, but a necessity.
Art and advertising, although ideologically separated by the notion of business, carry out their existences intertwined.’ (Callerstrand, 2010)
“Design is the silent ambassador of your brand”-Paul Rand
It’s not ‘us versus them’ or even ‘us on behalf of them.’ For a design thinker, it has to be ‘us with them. - Tim Brown, CEO and President of IDEO
Over the past few years, the pandemic has had a profound impact on the advertising industry.
